Short Wave Craft Magazine, January 1936
The January, 1936 issue of Short Wave Craft magazine has a cover
with a Christmas theme. With the aid of an extra-sturdy stocking, it
looks like one young radio lover's wish will come true. Weighing down
the sock is a fancy new shortwave receiver and antenna kit.
Santa looks a bit stern to me, but maybe he just takes his work seriously.
Or perhaps he is the young man's father in the disguise. Note that he
is leaving by the door, not flying back up a chimney.
The back cover of this issue contains an ad for a radio that I happen
to own, a 1936 Midwest DD-18. Midwest
sold their bargain-priced radios exclusively through mail order, so
their ads pop up frequently during these years.
Notice the testimonial from film star Ginger Rogers. If a Midwest is
good enough for her, it's good enough for me!
©1995-2013 Philip I. Nelson, all rights reserved